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Research ArticleOriginal Research

Effects of Academic Detailing, Panel Management and Mailed Multi-Target Stool-DNA Testing on Colorectal Cancer Screening

Arturas Klugas, Sara Elsayed, Michael Rodriguez, Shourya Verma, Andre’ Bateman and Matthew Stack
The Journal of the American Board of Family Medicine January 2024, jabfm.2023.230082R1; DOI: https://doi.org/10.3122/jabfm.2023.230082R1
Arturas Klugas
From the MSU/MyMichigan Medical Center Alma Family Medicine Residency Program, Alma, MI (AK, MS); Family Medicine Residency-McLaren Flint (SE); Western Michigan University Homer Stryker M.D. School of Medicine–Sports Medicine Fellowship, Kalamazoo, MI (MR); Michigan State University College of Human Medicine (SV); University of the West Indies at Mona, Mona, Saint Andrews, Jamaica (AB).
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Sara Elsayed
From the MSU/MyMichigan Medical Center Alma Family Medicine Residency Program, Alma, MI (AK, MS); Family Medicine Residency-McLaren Flint (SE); Western Michigan University Homer Stryker M.D. School of Medicine–Sports Medicine Fellowship, Kalamazoo, MI (MR); Michigan State University College of Human Medicine (SV); University of the West Indies at Mona, Mona, Saint Andrews, Jamaica (AB).
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Michael Rodriguez
From the MSU/MyMichigan Medical Center Alma Family Medicine Residency Program, Alma, MI (AK, MS); Family Medicine Residency-McLaren Flint (SE); Western Michigan University Homer Stryker M.D. School of Medicine–Sports Medicine Fellowship, Kalamazoo, MI (MR); Michigan State University College of Human Medicine (SV); University of the West Indies at Mona, Mona, Saint Andrews, Jamaica (AB).
MD
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Shourya Verma
From the MSU/MyMichigan Medical Center Alma Family Medicine Residency Program, Alma, MI (AK, MS); Family Medicine Residency-McLaren Flint (SE); Western Michigan University Homer Stryker M.D. School of Medicine–Sports Medicine Fellowship, Kalamazoo, MI (MR); Michigan State University College of Human Medicine (SV); University of the West Indies at Mona, Mona, Saint Andrews, Jamaica (AB).
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Andre’ Bateman
From the MSU/MyMichigan Medical Center Alma Family Medicine Residency Program, Alma, MI (AK, MS); Family Medicine Residency-McLaren Flint (SE); Western Michigan University Homer Stryker M.D. School of Medicine–Sports Medicine Fellowship, Kalamazoo, MI (MR); Michigan State University College of Human Medicine (SV); University of the West Indies at Mona, Mona, Saint Andrews, Jamaica (AB).
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Matthew Stack
From the MSU/MyMichigan Medical Center Alma Family Medicine Residency Program, Alma, MI (AK, MS); Family Medicine Residency-McLaren Flint (SE); Western Michigan University Homer Stryker M.D. School of Medicine–Sports Medicine Fellowship, Kalamazoo, MI (MR); Michigan State University College of Human Medicine (SV); University of the West Indies at Mona, Mona, Saint Andrews, Jamaica (AB).
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Article Figures & Data

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    Figure 1.

    Flow diagram for patient eligibility and participation in Multi-component colorectal cancer (CRC) screening study March–May, 2020.

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    Figure 2.

    Stool-based CRC screening ordered and completed by month 2020 in a rural family medicine clinic.

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    Figure 3.

    Colorectal cancer screening for clinic and health system by month 2019 and 2020.

Tables

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    Table 1.

    Multi-Component CRC Screening Intervention in Rural Family Medicine Clinic March–May 2020

    Interventions to increase provider delivery of screening services
    • - Surveyed “exemplar” providers in our health system to identify their best practices

    • - Academic detailing of all clinic providers

    • - Providers dedicating time each week to panel management

    • - Each provider audited monthly and received a statement about their individual CRC screening rates

    • - Overall clinic CRC screening rates were posted and updated monthly on a white board inside the staff clinic entrance

    Interventions to increase community demand
    • - Follow up phone call and letter to each patient at 1- and 2-months post MT-sDNA order

    • - Staff and clinicians wore CRC awareness ribbons

    • - CRC informational posters and brochures (small media) were originally planned for clinic waiting areas but removed due to COVID-19 infectious disease control measures

    Interventions to increase community access
    • - Prioritization of use of mailed MT-sDNA tests rather than colonoscopy/ sigmoidoscopy

    • - Phone call from provider to overdue patients recommending CRC screening and offering MT-sDNA screening

    • - One staff designated for patient follow up and navigation on all MT-sDNA orders

    • Abbreviation: CRC, colorectal cancer.

    • View popup
    Table 2.

    Demographic Characteristics of Multi-Component Study Sample and County-Wide Population March 2020

    Demographic CategoryStudy Sample PercentagesCounty-Wide Percentages*
    Average age63.340
    Gender
     Man45.254.1
     Woman54.145.9
    Location of Residence
     Urban0.70
     Small town/Suburb44.449.1
     Rural54.850.9
    Ethnicity
     White97.884.8
     Black/African American06.4
     Hispanic1.56.8
     Other0.72.0
    Education
     Elementary/Junior high only1.510.5
     High school42.641.3
     College/Vocational training42.642.8
     Graduate/Professional degree13.25.4
    Socioeconomic status
     Lower28.746
     Middle64.351
     Upper73
    Smoker
     Yes20.922.1
     No79.177.9
    Primary care provider
     Yes97.883.6
     No2.216.4
    • ↵Notes. *Based on U.S. Census county population data.

    • View popup
    Table 3.

    Clinic Stool-Based CRC Screening Orders per Week Compared with Other Health Systems Pre and Post Initial COVID-19 Surge, 2020

    StudyStool-Based Screen/Week PreStool-Based Screen/Week PostPaired-Sample t TestOne-Sample t Test% Change in CRC Screening
    Klugas et al. 2023116t = 10.95***----------94% more
    Gorina et al. 202121051----------t = 2719***75% less
    Patel et al. 202037060----------t = 5286***83% less
    Myint et al. 202115460----------t = 1614***61% less
    • ↵Notes: aClinic’s regional health system. ***P = <0.01.

    • Abbreviation: CRC, colorectal cancer.

    • View popup
    Table 4.

    Strengths and Limitations of Our Multi-Component Intervention to Increase CRC Screening Rates in a Rural Family Medicine Clinic During Initial COVID-19 Surge, 2020

    Strengths
    Our survey of exemplar28 providers’ strategies for achieving higher CRC screening rates lends qualitative support to our intervention strategy
    We used a multi-component intervention strategy in line with Community Preventive Service Task Force recommendations
    We attempted to “control” our study by comparing our intervention clinic data with regional and national outcomes as well as our own clinic data from year before the pandemic
    The fact that our CRC screening rates increased during a time when rates were decreasing regionally,25 nationally26,27 and internationally24 adds evidence that our intervention had an impact
    Limitations
    Inability to differentiate the individual contribution of each component of our intervention to the overall treatment effect
    Our study may be more subject to effects of confounding variables due to the lack of randomized, controlled design
    Based on our self-reported demographics, persons of color and persons without a primary care provider may be under represented in our results
    Our results based on one, rural Midwest clinic may limit external validity and generalizability
    • Abbreviation: CRC, colorectal cancer.

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The Journal of the American Board of Family     Medicine: 38 (1)
The Journal of the American Board of Family Medicine
Vol. 38, Issue 1
January-February 2025
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Effects of Academic Detailing, Panel Management and Mailed Multi-Target Stool-DNA Testing on Colorectal Cancer Screening
Arturas Klugas, Sara Elsayed, Michael Rodriguez, Shourya Verma, Andre’ Bateman, Matthew Stack
The Journal of the American Board of Family Medicine Jan 2024, jabfm.2023.230082R1; DOI: 10.3122/jabfm.2023.230082R1

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Effects of Academic Detailing, Panel Management and Mailed Multi-Target Stool-DNA Testing on Colorectal Cancer Screening
Arturas Klugas, Sara Elsayed, Michael Rodriguez, Shourya Verma, Andre’ Bateman, Matthew Stack
The Journal of the American Board of Family Medicine Jan 2024, jabfm.2023.230082R1; DOI: 10.3122/jabfm.2023.230082R1
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Keywords

  • Academic Detailing
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  • COVID-19
  • DNA
  • Family Medicine
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