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Research ArticleOriginal Research

Quality of YouTube Videos on Prostate Cancer Screening for Black Men

Nicholas Shungu, Sean P. Haley, Carole R. Berini, Dion Foster and Vanessa A. Diaz
The Journal of the American Board of Family Medicine July 2021, 34 (4) 724-731; DOI: https://doi.org/10.3122/jabfm.2021.04.200632
Nicholas Shungu
From the Department of Family Medicine, Medical University of South Carolina, Charleston, SC (NS, SPH, CRB, DF, VAD).
MD, MPH
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Sean P. Haley
From the Department of Family Medicine, Medical University of South Carolina, Charleston, SC (NS, SPH, CRB, DF, VAD).
MD, MPH
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Carole R. Berini
From the Department of Family Medicine, Medical University of South Carolina, Charleston, SC (NS, SPH, CRB, DF, VAD).
MS
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Dion Foster
From the Department of Family Medicine, Medical University of South Carolina, Charleston, SC (NS, SPH, CRB, DF, VAD).
MD
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Vanessa A. Diaz
From the Department of Family Medicine, Medical University of South Carolina, Charleston, SC (NS, SPH, CRB, DF, VAD).
MD, MSCR
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Article Figures & Data

Tables

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    Table 1.

    Validated Tools Used to Rate the Quality of YouTube Videos

    DISCERN* (80 Possible Points)PEMAT† (15 Possible Points)
    Explicit aims (1 to 5 pts)Understandability (10 possible points)
    Aims achieved (1 to 5 pts)
    • Content (0 to 1 pts)

    • Clear purpose

    • Word choice and style (0 to 3 pts)

    • Common language, active voice, defines medical terms

    • Organization (0 to 4 pts)

    • Breaks down information into short sections, sections have headers, presented in logical sequence, provides a summary

    • Layout and design (0 to 2 pts)

    • Text easy to read, words easy to hear

    • Use of visuals (0 to 1 pts)

    • Clear illustrations

    Relevance to patients (1 to 5 pts)
    Sources of information (1 to 5 pts)
    Currency (date) of information (1 to 5 pts)
    Bias and balance (1 to 5 pts)
    Additional sources (1 to 5 pts)
    Reference to areas of uncertainty (1 to 5 pts)
    How treatment works (1 to 5 pts)
    Benefit of treatment (1 to 5 pts)
    Risks of treatment (1 to 5 pts)
    Consequences of no treatment (1 to 5 pts)
    Quality of life (1 to 5 pts)Actionability (4 possible points)
    Other treatment options (1 to 5 pts)
    • Clearly identifies at least 1 action

    • Addresses user directly

    • Breaks down action into steps

    • Explains how to use resources to take actions

    Shared decision-making (1 to 5 pts)
    Overall quality (1 to 5 pts)
    • PEMAT, Patient Education Materials Assessment Tool.

    • ↵* DISCERN measures quality of information and decision making.

    • ↵† PEMAT measures understandability and actionability.

    • View popup
    Table 2.

    Interrater Reliability Test (Two-Way Mixed Model, Absolute Agreement) for the Three Raters Who Assessed the 50 YouTube Videos

    ICC95% CIF-Test*P value
    DISCERN† (80 possible points)0.8490.730-0.9158.708.001
    PEMAT‡ (15 possible points)0.6860.513-0.8083.488.001
    • CI, confidence interval; ICC, interclass correlation coefficient; PEMAT, Patient Education Materials Assessment Tool.

    • ↵* From analysis of variance.

    • ↵† DISCERN measures quality of information and decision making.

    • ↵‡ PEMAT measures understandability and actionability.

    • View popup
    Table 3.

    Characteristics of the Evaluated YouTube Videos (n = 50)

    Video Parameters
    Average MetricsMean (Min – Max)Median
        Length of video (min:sec)3:24 (1:01 – 9:44)2:50
        Views per month579.45 (15.05 – 4578.60)185.97
        Thumbs up119.70 (0.00 – 2326.75)18.25
        Thumbs down8.50 (0.00 – 67.00)1.83
        Comments19.88 (0.00 – 630.25)0.50
    ContentPercentage
        Target audience78.0% All men22.0% Black men
        Perceived presenter sex85.7% Male14.3% Female
        Shared decision making80% No20% Yes
        Discussed disparities48.0% Yes48.0% No4.0% Unclear
        Perceived presenter race46.0% White28.0% Other26.0% Black
        Commercial bias74.0% No16.0% Unclear10.0%Yes
    Year of publication (according to USPSTF changes in recommendations)10% Before May 201270% May 2012 to May 201820% After May 2018
    • Min, minimum; max, maximum; USPSTF, US Preventive Services Task Force.

    • View popup
    Table 4.

    Scores of the Evaluated YouTube Videos (n = 50)

    CharacteristicnDISCERN*PEMAT†
    Average ScoreP valueAverage ScoreP value
    Perceived target audience
        All men3941.85.0869.35.752
        Black men1134.539.16
    Presenter perceived race
        White2340.82.0599.39.433
        Black1333.598.79
    Presenter perceived sex
        Male4239.84.3809.28.559
        Female744.379.71
    Commercial bias
        Yes530.30.0818.25.290
        No3742.399.34
        Unclear836.529.85
    Year of publication (according to USPSTF changes in recommendations)
        Before May 2012539.95.0479.70.869
        May 2012 to May 20183437.699.24
        After May 20181148.269.35
    • PEMAT, Patient Education Materials Assessment Tool; USPSTF, US Preventive Services Task Force.

    • ↵* DISCERN measures quality of information and decision making.

    • ↵† PEMAT measures understandability and actionability.

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The Journal of the American Board of Family     Medicine: 34 (4)
The Journal of the American Board of Family Medicine
Vol. 34, Issue 4
July/August 2021
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Quality of YouTube Videos on Prostate Cancer Screening for Black Men
Nicholas Shungu, Sean P. Haley, Carole R. Berini, Dion Foster, Vanessa A. Diaz
The Journal of the American Board of Family Medicine Jul 2021, 34 (4) 724-731; DOI: 10.3122/jabfm.2021.04.200632

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Quality of YouTube Videos on Prostate Cancer Screening for Black Men
Nicholas Shungu, Sean P. Haley, Carole R. Berini, Dion Foster, Vanessa A. Diaz
The Journal of the American Board of Family Medicine Jul 2021, 34 (4) 724-731; DOI: 10.3122/jabfm.2021.04.200632
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Keywords

  • Black Men
  • Communications Media
  • Early Detection of Cancer
  • Family Medicine
  • Health Behavior
  • Health Care Disparities
  • Mass Screening
  • Patient Education
  • Primary Health Care
  • Prostate Cancer
  • Prostate-Specific Antigen
  • Social Media
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